Destination Africa

Destination Africa is an annual international B2B sourcing event for the pan-African textile industries in Egypt. It brings together textile, apparel, and home textile manufacturers in one place with international buyers to promote business opportunities and trade activities on a global level. The event consists of a regional exhibition with African country pavilions. The Destination Africa exhibition has seen remarkable success with a 74% growth in visitor numbers since 2016, leading to an increase in the number of exhibitors, exhibition space, and local, regional, and international visitors.

The International Visitor Program is a dedicated B2B sourcing platform that facilitates business opportunities between invited buyers and exhibiting African manufacturers. We make it easy for our visitors by offering free/subsidized hotel accommodation for qualified buyers.